Twinings · Herbal infusionPCK-002 / 16:9
Amazon video · brand story video
Amazon Brand Story
video.
One asset that appears across every listing in your catalogue. The highest reuse-per-dollar of any Amazon video, and the one most brands never produce.
Twinings · Range wallPCK-003 / 16:9
Straight off the pass. Both cuts started as a product photograph.
Amazon Brand Story video sits in the Brand Story carousel on the detail page and is shared across a brand's entire catalogue, typically 15-30 seconds in 16:9 in common practice. Because it is produced once and applied everywhere, it has the highest reuse ratio of any Amazon video asset.
| Attribute | Requirement |
|---|---|
| Length | 15-30 seconds |
| Aspect ratio | 16:9 |
| Scope | Applies across the catalogue |
| Access | Brand Registry required |
Sponsored Brands Video figures are as published by Amazon Ads and checked September 2026. Other rows are Mamma Lab production defaults within Amazon’s guidance, not published requirements. Amazon revises specifications periodically; we check at production time and re-encode at our cost, once, if an asset we delivered is rejected on spec.
Product films from the studio
Tupperware · Hot and coldPCK-001 / 9:16
Biofloral · Kids gummiesPCK-005 / 9:16
Grocery · Range reelPCK-006 / 9:16
Roll 02 / 16:9 wide
Twinings · Herbal infusionPCK-002 / 16:9
Twinings · Range wallPCK-003 / 16:9
Twinings · Evening ritualPCK-004 / 16:9
How we produce it
You send listing photography or a product URL. We script and storyboard, you approve in writing, and production runs from the approved script. Every asset passes a human review for label fidelity and spec compliance before delivery.
Why sellers outsource this
Amazon video is not a creative problem - it is a compliance-plus-volume problem. A single asset is easy. A catalogue of assets, each in the right ratio, under the right file size, with the right codec, is a production discipline. That is what a production line is for.
What it costs
Quoted per finished video on a batch, or per month on a production line. See how we quote.
Start here
Judge the work, not the deck.
Most studios answer a brief with a deck and a rate card. We answer it with the film. Tell us what you sell and where you run ads, and the first thing you receive is a finished cut of your own product.
- One SKU, one finished cut, back within two business days, at no cost.
- A written production plan: formats, volumes, markets, timeline.
- No retainer, no lock-in, month to month.
No call required to see the work. The full service log is right here.